The annual Pew State of the News Media report is like a yearly physical exam for journalism in America. This year the prognosis is mixed, at best. Newspapers are still raking in double-digit operating margins, but after years of consolidation they are over-leveraged with debt that is cutting into their profits. There are more hours of news on local TV, but much of it consists of rebroadcasts, meaning there is actually less original reporting. Tablets and mobile devices are driving significant new traffic to news sites, but monetizing that traffic is still difficult.
A Stress Test for Civic Health
Underneath all the numbers is a troubling narrative that has spanned the last few Pew reports and continues through this year’s study. Everyone agrees that we are in a tumultuous time for journalism in America, with both enormous opportunity and profound challenges — the numbers confirm that. But what is harder to quantify is the impact this unevenness and uncertainty is having on local communities. The authors of the Pew report provide some hints.
“The civic implications of the decline in newspapers are … becoming clearer,” the authors write. “[M]ore evidence emerged that newspapers (whether accessed in print or digitally) are the primary source people turn to for news about government and civic affairs. If these operations continue to shrivel or disappear, it is unclear where, or whether, that information would be reported.”
While a growing cadre of reporting projects and journalism sites is contributing in critical ways to expanding news in many communities, most still come nowhere near the size of traditional newsrooms, and many are struggling to transition from startup to sustainability. Some of those startups are being developed by committed journalists who have left newspapers. Pew estimates that 1,000 newsgathering jobs were lost in 2010, which is a small number compared to the years prior, but still significant. (more…)