In recent weeks, much has been made about Obama releasing his first weekly address on YouTube. While I was glad to see Obama continuing to push traditional aspects of governing into new media realms, I was not that surprised to see him using YouTube. YouTube had been a key platform throughout his campaign, through both videos he released and an uncountable library of videos created by his supporters. It seemed obvious that he would continue to have a presence in the online video space after the election.
Obama, after all, was made for YouTube. He is a brilliant public speaker who comes off as composed and thoughtful in front of the camera and has the rare ability to translate the passion and energy that he presents live on stage into the more intimate setting of online video. (more…)